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Case Study: Take a Map!

Nov 21

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been on c...

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Case Study: Time for a Rebrand

Nov 07

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had previou...

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6 Purr-fect Products for Keeping Pets Occupied at Home

Oct 23

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...

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6 Promotional Products That Put the “Fun” in Fundraiser

Oct 09

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

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6 Products to Show Your Support for Breast Cancer Awareness

Sep 24

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because it i...

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Case Study: A Spoon-taneous Promotion

Sep 10

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...

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Products and Tips to Boost Your Work From Home Productivity

Aug 26

With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home workp...

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Case Study: Spec-Tacular Promotions

Aug 12

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...

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Print's Not Dead: How Print Products Can Work for You

Jul 29

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

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Case Study: Do a Double Take

Jul 15

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...

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6 Helpful Tips to Address Unhappy Customers

Jul 01

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...

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What Makes Gen Z Tick?

Jun 16

It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that you m...

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Case Study: Attract New Customers

Jun 02

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

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5 Pitch Perfect Products for Musically Talented Individuals

May 18

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...

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Case Study: Pull Up a Chair and Stay Awhile

May 04

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

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Bamboo: It's Not Just for Pandas!

Apr 20

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable res...

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Win Big With These Promotional Products for Sports Lovers

Apr 05

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...

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How to Make Rush Orders Less Stressful

Mar 22

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute doesn&r...

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Case Study: Wave Hello to Recognition

Mar 08

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip ...

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6 Snap-Worthy Products for Every Photographer

Feb 21

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

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10 Tweetable Quotes for Motivation

Feb 07

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

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The Power of Perceived Value

Jan 24

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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Your Brand Is Your Business - Market It!

Jan 10

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Case Study: Masks and Casks

Dec 26, 2021

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks i...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Dec 12, 2021

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

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Generation Z vs. Millennials: What’s the Difference?

Nov 28, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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Case Study: Bear With Us

Nov 14, 2021

Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Oct 30, 2021

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

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Your Product Decorating Questions Answered

Oct 16, 2021

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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Perk up Your Promotions With These 6 Coffee Products

Oct 02, 2021

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...

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Five Frugal Promotions for the Cost-Savvy Consumer

Sep 18, 2021

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...

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Case Study: A Picture is Worth...a Nice Donation

Sep 04, 2021

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...

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7 Ways to Instantly Make Your Website More User-Friendly

Aug 21, 2021

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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Case Study: Plastics Make it Possible

Aug 06, 2021

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Jul 23, 2021

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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Case Study: Lunchtime Appreciation

Jul 09, 2021

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought their...

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Case Study: Where Has Your Pen Been?

Jun 24, 2021

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

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6 Mood-Boosting Promo Products to Beat the Winter Blues

Jun 10, 2021

Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...

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7 Fitness Promotional Products to Help You Stay in Shape

May 26, 2021

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...

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Case Study: Raise Your Glass

May 12, 2021

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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Case Study: Calendar Puns are Week

Apr 28, 2021

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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Why You Need Promotional Products

Apr 14, 2021

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Case Study: Work it Out!

Mar 30, 2021

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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6 Things You Need on Your Desk

Mar 16, 2021

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Case Study: Yes, We Can!

Mar 02, 2021

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

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Case Study: Do the Wave

Feb 15, 2021

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...

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Case Study: The Write Way

Feb 01, 2021

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...

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Case Study: This Event Needs More Cowbell

Jan 18, 2021

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...

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5 Back to College Products for a Safe School Year

Jan 04, 2021

The 2020-2021 school year is almost here, which means staff is preparing for an influx of students on college campuses. Due to health concerns this year, colleges are doing everything to heighten safe...

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6 Budget-Friendly Products to Drive High-End Sales

Dec 21, 2020

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

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Case Study: Look, Ma, No Hands!

Dec 06, 2020

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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Case Study: This Promotional Product is in the Bag

Nov 22, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

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9 Promotional Products for Tech Wizards

Nov 08, 2020

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

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The Value of Custom Packaging

Oct 25, 2020

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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Case Study: Charity Fundraiser

Oct 11, 2020

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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Imprint Everything: A Guide to Printing Methods

Sep 27, 2020

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

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8 Dental Products That Will Make You Smile

Sep 12, 2020

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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Case Study: It’s a Date!

Aug 29, 2020

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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Case Study: Keep Warm Buddy Set

Aug 15, 2020

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

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Case Study: Improve Sales and Traffic

Aug 01, 2020

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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How to Reduce Stress on the Job

Jul 18, 2020

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...

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30 Quotes That Will Motivate You to Succeed

Jul 04, 2020

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

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7 Retro Products That Will Turn Back Time

Jun 19, 2020

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

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How to Gain Inspiration in 5 Minutes

May 21, 2020

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

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Case Study: Too Hot to Jot

May 07, 2020

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

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Case Study: Keep it Cooler

Apr 23, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

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6 Purr-fect Promo Products for Cat Lovers

Apr 09, 2020

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

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Case Study: 3D is the Key

Mar 25, 2020

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

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Get Ready for Game Day! 5 Promotional Products for Sports Teams

Mar 11, 2020

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off th...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Feb 26, 2020

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Collapsi...

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5 Corporate Gifts Your Clients Will Love

Feb 12, 2020

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...

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Case Study: Hay, Where'd You Get That Tote?

Jan 29, 2020

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A...

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3 Things Every Busy Professional Needs

Jan 15, 2020

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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Case Study: Sharper Students

Jan 01, 2020

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

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Game On: 10 Promo Product Games We Love!

Dec 17, 2019

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

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5 Men's Wearable Promotional Products for the Office and Beyond

Dec 03, 2019

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...

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6 Products to Include in Every Holiday Gift Basket

Nov 19, 2019

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

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How Promo Products Can Make a Lasting Impression

Nov 05, 2019

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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